The growing incidence in demand for landscape
applications and sports are the major driving forces for the market.
Market Size – USD 2.78 Billion in 2019, Market Growth -
CAGR of 5.2%, Market Trends – The rise in the trend of customer's interest
in sports and aesthetic appeals.
The Global Artificial
Turf Market is projected to reach USD 4.20 billion by 2027. Owing to
less water use and chemicals, low maintenance, no irrigation, and weather
resistance, the market is being powered by an increased incidence in demand for
artificial turf at sports facilities. The environmental friendly qualities of
the artificial turf, along with the increasing disposable income, are expected
to increase demand for artificial turf in different developing countries. The
application of artificial Turf in the sense of leisure and landscaping is
expected to provide key incentives for industry players to gain a foothold in
the industry.
With globalization rising, construction sector growth is
becoming a critical factor which favors the market. Artificial Turfs are
extremely in demand for homes, sports fields, stadiums, and commercial gardens
in construction projects.
Marketing strategies embraced by industry players include
the manufacture of high-quality artificial Turf, which is approved by FIFA,
ITF, FIH, etc. The global artificial Turf market will be powered by companies
embracing strategies such as better growth plans, alliances, new products,
partnerships, diverse branding, investments, mergers & acquisitions, and
R&D.
Key participants include Tarkett, Koninklijke Ten Cate
NV, Shaw Sports, CoCreation Grass Corporation, Domo Sports Grass, Polytan, Act
Global, SIS Pitches, Limonta Sport S.p.A., Edel Grass B.V., among others.
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Further key findings
from the report suggest
- The
introduction of hybrid artificial Turf technology is expected to offer new
growth opportunities to market players in the near future.
- The
rise of the global market for artificial Turf is propelled by main factors
such as longevity, cost-effectiveness, and low maintenance have led to the
product's growing penetration in residential applications. To maximize the
growth of this sector, added environmental benefits like less usage of
water and pesticides are assisting. Companies are designing advanced technologies
for developing artificial turf.
- In
recent years, all of the major market players have invested heavily in
R&D initiatives, contributing to the invention of several innovative
products. Major players aim to enhance their product portfolio by strategic
mergers and acquisitions of small and medium-scale companies. In the
coming years, therefore, an intense rivalry among players is expected.
- In
April 2017, Ten Cate Grass acquired Synthetic Grass Warehouse. This
acquisition helps Ten Cate Grass to become a major player in the rapidly
growing landscaping segment as an artificial turf supplier.
- In
August 2019, AstroTurf acquired Nagle Athletic Surfaces Inc. The
acquisition helped the company grow its market share as Nagle Athletic
Surfaces, Inc. has an extensive product range.
To identify the key
trends in the industry, click on the link below: https://www.reportsanddata.com/report-detail/artificial-turf-market
For this report, Reports and Data have segmented the global
Artificial Turf industry report based on Installation type, Base Material,
application, Infill Material, Pile Height, and by region for this study:
Installation Type Outlook (Revenue, USD Billion;
2019-2027)
- Flooring
- Wall
Cladding
Base Material Outlook (Revenue, USD Billion; 2017-2027)
- Polyethylene
- Nylon
- Polypropylene
Application Outlook (Revenue, USD Billion; 2017-2027)
- Sports
- Leisure
- Landscaping
- Residential
- Commercial
Infill Material Outlook (Revenue, USD Billion; 2017-2027)
- Petroleum-based
- Plant-based
- Sand-based
Pile Height Outlook (Revenue, USD Billion; 2017-2027)
- >10mm
& <25mm
- <10mm
- >25mm
Regional Outlook (Revenue, USD Billion; 2017-2027)
- North
America
- Europe
- Asia
Pacific
- MEA
- Latin
America
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